Pay vs Place

Swale vs Thanet: buying or renting a home

A typical terraced house costs £0 (0%) more in Swale than in Thanet. Measured against local pay, buying is harder in Thanet: it takes 7.4× median annual pay, against 6.9× in Swale.

Swale, terraced
£265,000
Income typically needed: £53,000
Median full-time pay: £38,432
Thanet, terraced
£265,000
Income typically needed: £53,000
Median full-time pay: £35,775

At a glance

Swale Thanet
Buying a home Fairly affordable Expensive
Renting a home Expensive Expensive
Recorded crime About average Above average

Buying rates the typical price of all homes against median pay; renting rates a year of average rent against median pay; crime rates recorded crime per resident against the England and Wales average.

What the numbers say

Median full-time pay in Thanet (£35,775) is 7% lower than in Swale (£38,432), while a typical terraced house costs the same (£265,000 against £265,000). Set against local pay, Swale is the easier of the two for a typical earner to buy in.

Buying a terraced house takes 6.9× annual pay in Swale and 7.4× in Thanet. Renting one takes 36% of pay in Swale and 39% in Thanet. Both are harder in Thanet, and the gap is wider for renting.

Across all property types and measured against pay, Swale is around the middle of 316 areas (145th most expensive) to buy in, and Thanet is around the middle of 316 areas (134th most expensive). For renting against pay, Swale is around the middle of 316 areas (133rd most expensive) and Thanet is the 105th most expensive of 316 areas.

Someone on £40,000 in Swale would need about £40,000 in Thanet to be equally placed to buy a terraced house, and about £40,500 to be equally placed to rent one. These figures compare housing costs only; they ignore other living costs and the pay you could earn in a new job.

Police recorded 85.5 crimes per 1,000 residents in Swale and 103.4 in Thanet, so recorded crime per resident is 21% higher in Thanet. The biggest difference is in violence against the person: 37.4 per 1,000 in Swale against 48.0 in Thanet.

Can a typical earner buy?

Terraced house Swale Thanet
Median full-time pay £38,432 £35,775
House price ÷ pay 6.9× 7.4×
Median pay as a share of income typically needed to buy 73% 68%
Rent a year as a share of median pay 36% 39%

Buying, by property type

Type Swale Thanet Difference
Detached £445,000 £438,000 -2% in Thanet
Semi-detached £325,000 £308,500 -5% in Thanet
Terraced £265,000 £265,000 0% in Thanet
Flat £170,000 £170,000 0% in Thanet

Renting, by property type

Type (average rent a month) Swale Thanet Difference
Detached £1,578 £1,467 -7% in Thanet
Semi-detached £1,243 £1,278 +3% in Thanet
Terraced £1,151 £1,162 +1% in Thanet
Flat £869 £908 +4% in Thanet

Crime

Police recorded 85.5 crimes per 1,000 residents in Swale and 103.4 in Thanet, so recorded crime per resident is 21% higher in Thanet.

Police recorded crime per 1,000 residents Swale Thanet Difference
All recorded crime (excluding fraud) 85.5 103.4 +21% in Thanet
Violence against the person 37.4 48.0 +28% in Thanet
Sexual offences 3.7 4.4 +18% in Thanet
Robbery 0.7 1.1 +47% in Thanet
Residential burglary (per 1,000 households) 5.0 3.9 -22% in Thanet
Vehicle offences 3.8 3.7 -1% in Thanet
Theft from the person 0.2 0.6 +162% in Thanet
Criminal damage and arson 10.9 10.5 -4% in Thanet

Rates use resident population, so city centres and student areas show higher crime per resident than residents experience. Recorded crime also depends on reporting and police recording practice.

How prices have changed in each area

Average house price for all property types, indexed so that 2005 is 100. A line at 200 means prices have doubled.

Swale: 187Thanet: 189
House prices in Swale and Thanet since 2005, indexed so that 2005 is 100Prices indexed to 2005 = 100. Swale now 187, Thanet now 189.5010015020025020052010201520202025House prices in Swale and Thanet since 2005, indexed so that 2005 is 100Prices indexed to 2005 = 100. Swale now 187, Thanet now 189.5010015020025020102020
Show the figures
YearSwaleThanet
2005100100
2006105105
2007112114
2008110112
20099796
2010102101
201110198
201210297
2013105100
2014115111
2015124120
2016139136
2017151149
2018159159
2019159159
2020160162
2021169180
2022187203
2023187201
2024183190
2025184190
12 months to July 2026187189

In 2005 the average home cost £157,284 in Swale and £142,506 in Thanet. Now it is £293,393 and £268,789: Swale is up 87% and Thanet is up 89%.

Buying a home against local pay, over time

Average house price divided by median full-time pay. Higher means harder to afford.

Swale: 7.5 years of payThanet: 7.6 years of pay
Years of median pay needed to buy the average home in Swale and ThanetSwale now 7.5, Thanet now 7.6 years of pay.0×2.5×5×7.5×10×20052010201520202025Years of median pay needed to buy the average home in Swale and ThanetSwale now 7.5, Thanet now 7.6 years of pay.0×2.5×5×7.5×10×20052010201520202025
Show the figures
YearSwaleThanet
20056.6 years of pay7.1 years of pay
20106.0 years of pay6.8 years of pay
20156.6 years of pay7.5 years of pay
20207.9 years of pay8.6 years of pay
20257.5 years of pay7.6 years of pay

In 2005 a home cost 6.6 years of pay in Swale and 7.1 years in Thanet. In 2025 it was 7.5 years and 7.6 years.

How rents have changed in each area

Average monthly rent for all property types, indexed so that 2015 is 100.

Swale: 163Thanet: 179
Rents in Swale and Thanet since 2015, indexed so that 2015 is 100Rents indexed to 2015 = 100. Swale now 163, Thanet now 179.100120140160180201620182020202220242026Rents in Swale and Thanet since 2015, indexed so that 2015 is 100Rents indexed to 2015 = 100. Swale now 163, Thanet now 179.100120140160180201520202025
Show the figures
YearSwaleThanet
2015100100
2016106106
2017112115
2018116118
2019119122
2020123125
2021128129
2022133138
2023141146
2024151159
2025160170
August 2026163179

In 2015 the average rent was £683 a month in Swale and £626 in Thanet. Now it is £1,114 and £1,118: up 63% in Swale and up 79% in Thanet. Rents have risen faster in Thanet.

What your salary is worth in each area

Salary needed to afford the same kind of home (terraced), going by median prices and average rents.

Moving from Swale to Thanet

Earning in Swale Equivalent to buy in Thanet Equivalent to rent in Thanet
£30,000 £30,000 £30,500
£40,000 £40,000 £40,500
£50,000 £50,000 £50,500
£60,000 £60,000 £60,500

Moving from Thanet to Swale

Earning in Thanet Equivalent to buy in Swale Equivalent to rent in Swale
£30,000 £30,000 £29,500
£40,000 £40,000 £39,500
£50,000 £50,000 £49,500
£60,000 £60,000 £59,500
Prices are medians for each property type over the last 12 months of registered sales; types with fewer than 100 sales in either area are left out. Rents are ONS averages for the area. Pay is the median for full-time employees living in the area, before tax. Income needed is illustrative: it assumes a 10% deposit and a lender willing to lend 4.5 times income. Real lending depends on your circumstances. Salary equivalents compare housing costs only, not other living costs, tax or the pay you could earn in a new job. The pay estimate for Thanet is less reliable than most.

All Swale figures · All Thanet figures