Pay vs Place

Liverpool vs Swale: buying or renting a home

A typical terraced house costs £100,000 (61%) more in Swale than in Liverpool. Measured against local pay, buying is harder in Swale: it takes 6.9× median annual pay, against 4.4× in Liverpool.

Liverpool, terraced
£165,000
Income typically needed: £33,000
Median full-time pay: £37,144
Swale, terraced
£265,000
Income typically needed: £53,000
Median full-time pay: £38,432

At a glance

Liverpool Swale
Buying a home Fairly affordable Fairly affordable
Renting a home Fairly affordable Expensive
Recorded crime Above average About average

Buying rates the typical price of all homes against median pay; renting rates a year of average rent against median pay; crime rates recorded crime per resident against the England and Wales average.

What the numbers say

Median full-time pay in Swale (£38,432) is 3% higher than in Liverpool (£37,144), while a typical terraced house costs 61% more (£265,000 against £165,000). Set against local pay, Liverpool is the easier of the two for a typical earner to buy in.

Buying a terraced house takes 4.4× annual pay in Liverpool and 6.9× in Swale. Renting one takes 30% of pay in Liverpool and 36% in Swale. Both are harder in Swale, and the gap is wider for buying.

Across all property types and measured against pay, Liverpool is the 27th least expensive of 316 areas to buy in, and Swale is around the middle of 316 areas (145th most expensive). For renting against pay, Liverpool is the 115th least expensive of 316 areas and Swale is around the middle of 316 areas (133rd most expensive).

Someone on £40,000 in Liverpool would need about £64,000 in Swale to be equally placed to buy a terraced house, and about £50,000 to be equally placed to rent one. Keeping the same pay after a move to Swale would leave you worse placed to buy. These figures compare housing costs only; they ignore other living costs and the pay you could earn in a new job.

Police recorded 124.1 crimes per 1,000 residents in Liverpool and 85.5 in Swale, so recorded crime per resident is 31% lower in Swale. The biggest difference is in vehicle offences: 5.3 per 1,000 in Liverpool against 3.8 in Swale.

Can a typical earner buy?

Terraced house Liverpool Swale
Median full-time pay £37,144 £38,432
House price ÷ pay 4.4× 6.9×
Median pay as a share of income typically needed to buy 113% 73%
Rent a year as a share of median pay 30% 36%

Buying, by property type

Type Liverpool Swale Difference
Detached £380,000 £445,000 +17% in Swale
Semi-detached £240,000 £325,000 +35% in Swale
Terraced £165,000 £265,000 +61% in Swale
Flat £147,500 £170,000 +15% in Swale

Renting, by property type

Type (average rent a month) Liverpool Swale Difference
Detached £1,225 £1,578 +29% in Swale
Semi-detached £1,008 £1,243 +23% in Swale
Terraced £917 £1,151 +26% in Swale
Flat £786 £869 +11% in Swale

Crime

Police recorded 124.1 crimes per 1,000 residents in Liverpool and 85.5 in Swale, so recorded crime per resident is 31% lower in Swale.

Police recorded crime per 1,000 residents Liverpool Swale Difference
All recorded crime (excluding fraud) 124.1 85.5 -31% in Swale
Violence against the person 45.6 37.4 -18% in Swale
Sexual offences 4.1 3.7 -11% in Swale
Robbery 1.6 0.7 -55% in Swale
Residential burglary (per 1,000 households) 6.1 5.0 -18% in Swale
Vehicle offences 5.3 3.8 -29% in Swale
Theft from the person 1.2 0.2 -82% in Swale
Criminal damage and arson 10.3 10.9 +6% in Swale

Rates use resident population, so city centres and student areas show higher crime per resident than residents experience. Recorded crime also depends on reporting and police recording practice.

How prices have changed in each area

Average house price for all property types, indexed so that 2005 is 100. A line at 200 means prices have doubled.

Liverpool: 183Swale: 187
House prices in Liverpool and Swale since 2005, indexed so that 2005 is 100Prices indexed to 2005 = 100. Liverpool now 183, Swale now 187.7510012515017520020052010201520202025House prices in Liverpool and Swale since 2005, indexed so that 2005 is 100Prices indexed to 2005 = 100. Liverpool now 183, Swale now 187.7510012515017520020102020
Show the figures
YearLiverpoolSwale
2005100100
2006110105
2007117112
2008113110
200910497
2010105102
2011101101
201299102
201399105
2014103115
2015107124
2016110139
2017115151
2018121159
2019123159
2020128160
2021148169
2022161187
2023163187
2024166183
2025179184
12 months to July 2026183187

In 2005 the average home cost £99,018 in Liverpool and £157,284 in Swale. Now it is £181,637 and £293,393: Liverpool is up 83% and Swale is up 87%.

Buying a home against local pay, over time

Average house price divided by median full-time pay. Higher means harder to afford.

Liverpool: 4.8 years of paySwale: 7.5 years of pay
Years of median pay needed to buy the average home in Liverpool and SwaleLiverpool now 4.8, Swale now 7.5 years of pay.0×2×4×6×8×20052010201520202025Years of median pay needed to buy the average home in Liverpool and SwaleLiverpool now 4.8, Swale now 7.5 years of pay.0×2×4×6×8×20052010201520202025
Show the figures
YearLiverpoolSwale
20054.9 years of pay6.6 years of pay
20104.3 years of pay6.0 years of pay
20154.1 years of pay6.6 years of pay
20204.1 years of pay7.9 years of pay
20254.8 years of pay7.5 years of pay

In 2005 a home cost 4.9 years of pay in Liverpool and 6.6 years in Swale. In 2025 it was 4.8 years and 7.5 years.

Affordability has worsened more in Swale over that time.

How rents have changed in each area

Average monthly rent for all property types, indexed so that 2015 is 100.

Liverpool: 161Swale: 163
Rents in Liverpool and Swale since 2015, indexed so that 2015 is 100Rents indexed to 2015 = 100. Liverpool now 161, Swale now 163.100120140160180201620182020202220242026Rents in Liverpool and Swale since 2015, indexed so that 2015 is 100Rents indexed to 2015 = 100. Liverpool now 161, Swale now 163.100120140160180201520202025
Show the figures
YearLiverpoolSwale
2015100100
2016103106
2017104112
2018104116
2019105119
2020106123
2021111128
2022119133
2023127141
2024138151
2025151160
August 2026161163

In 2015 the average rent was £567 a month in Liverpool and £683 in Swale. Now it is £913 and £1,114: up 61% in Liverpool and up 63% in Swale.

What your salary is worth in each area

Salary needed to afford the same kind of home (terraced), going by median prices and average rents.

Moving from Liverpool to Swale

Earning in Liverpool Equivalent to buy in Swale Equivalent to rent in Swale
£30,000 £48,000 £37,500
£40,000 £64,000 £50,000
£50,000 £80,500 £63,000
£60,000 £96,500 £75,500

Moving from Swale to Liverpool

Earning in Swale Equivalent to buy in Liverpool Equivalent to rent in Liverpool
£30,000 £18,500 £24,000
£40,000 £25,000 £32,000
£50,000 £31,000 £40,000
£60,000 £37,500 £48,000
Prices are medians for each property type over the last 12 months of registered sales; types with fewer than 100 sales in either area are left out. Rents are ONS averages for the area. Pay is the median for full-time employees living in the area, before tax. Income needed is illustrative: it assumes a 10% deposit and a lender willing to lend 4.5 times income. Real lending depends on your circumstances. Salary equivalents compare housing costs only, not other living costs, tax or the pay you could earn in a new job.

All Liverpool figures · All Swale figures